Friday, 10 July 2009

0.02mm

This is a lovely advert. Such a strong execution of a great thought.



See how the idea rolled out as an interactive campaign, culminating in the film above here.
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2 comments:

Advertising said...

Wow, that was really cool. Totally didn't expect it to be what it was for. The "MM" measurement device used was amazing.

Guy.
P.S: Nice new banner, by the way.

10 July 2009 at 19:55
Tom said...
This comment has been removed by the author.
11 July 2009 at 16:07

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